On 18th September the Y13 Business students enjoyed a great visit to Gaudet Luce Golf Club, a family run course on the outskirts of Droitwich. After an introduction to the business the students were given a tour of the extensive facilities at the club. They saw the main 18-hole course, the driving range, the beginners Hadzor course, the on-site nursery and the pro-shop. Club director Alec Fernihough talked very extensively about their various target markets, in addition to giving an in-depth account of key elements of customer service and communication. It was particularly interesting to hear about the other developments on site introduced to diversify the business. These included a hair dressers, beauty salon, financial advisor and horticultural training area. It was very apparent that the team have worked incredibly hard to make themselves stand out within a very competitive industry. The Business Department would like to extend our huge thanks to Mr Fernihough for the time and effort that went into organising it all. The students learned a great deal for their Cambridge Technical coursework; they were also a credit to the school and put maturity and thought into their questions.